Designer

This Is the Best-Selling Serum in French Pharmacies

Finding a beauty product you love is a double-edged sword: On the one hand, it’s a relief to find something that works for you, but on the other, you realize your obsession will cost you a pretty penny over the years. Several years ago, I got hooked on Caudalie’s Vinoperfect Radiance Serum ($80) and have since purchased at least 15 bottles. No, I don’t want to do the math and find out how much that’s cost me! I’m clearly not the only one smitten: In the brand’s recent Instagram post, Caudalie proclaims that it’s the best-selling serum at French pharmacies and that one bottle sells every 30 seconds around the world. Impressive. 

So why do I love the serum? Let me count thy ways. First, the texture: it has a lightweight, milky feel that glides on very easily. It really wakes up my skin instantly, especially when my face looks as tired as I feel. It makes my face look glowy, fresh, and more even. Over time, it also helps brighten my post-acne marks, which is what I originally sought out the product for. Be patient with results, though, as the marks won’t fade right away. The serum’s ingredient that helps with dark spots is called viniferine, which is derived from grapes. Last but not least, it basically doubles as a moisturizer for my oily/combination skin. If you have dryer skin, you’ll probably want to add a heavier moisturizer, but I have felt that it’s great on its own for me.

Without further ado, scroll down to shop the uber-popular serum, as well as other best-sellers from Caudalie. 

https://www.whowhatwear.com/best-french-serum