Designer

The 14 Best Bikinis, According to 2020’s Biggest Swim Trends

While one-piece swimsuits have experienced a renaissance as of late, nothing will usurp the iconic bikini. First popularized by the likes of Bridgette Bardot, Rita Hayworth, and Ava Gardner, this timeless French style has been around since the 1940s.

But the humble two-piece has come a long way since its inception. You can now buy a bikini in every color, cut, and pattern imaginable. Designers are also embracing mix-and-match pieces, making this once-revealing style more wearable than ever. Pair a triangle bikini top with high-waisted bottoms, cheeky string bottoms with a full-coverage top, or even mix and match patterns

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Designer

18 Best Primers for Mature Skin, According to Makeup Artists

Opinions can vary when it comes to how essential primers are to a makeup routine. We’ve written about the debate before. Some people sit in the yes camp, while others might think it’s just a waste of a product. Either way, there’s no denying that primers can be helpful in the quest for flawless makeup. They set the stage, so to speak, for your products and can help your makeup last throughout the day. Some can even hydrate if you’ve got dry skin, while others can get your oily skin under control.

“Primer is not necessary, in my opinion, for

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Designer

What to Buy From Sephora’s Surprise Memorial Day Sale

It’s official: Sephora has entered the Memorial Day sale-a-thon, and our long weekend just got that much brighter. You already know we love a beauty sale more than just about anything, but that doesn’t mean we can be swayed with minimal discounts or a small-time selection. Lucky for us, Sephora brought its A-game, offering up to 50% off hundreds of enviable beauty buys from now until May 25.

We take our role of professional sale shoppers very seriously, so we’ve, of course, done the heavy lifting for you to identify the best deals you’d be bummed to miss out

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Designer

Stylish Celebrities Wearing Micro Bikini Tops

Though summer doesn’t officially start until June, our celebrity bikini watch efforts are already in full swing. Notable recent sightings include Bella Hadid wearing the same crinkle bikini as J.Lo, racking up a casual combined nine million likes on social media and Lili Reinhart in an uber-bright neon bikini (also a look Jennifer Lopez has been behind). Other emerging trends among the celeb set this season include French-cut bottoms, animal print, and optic white. But none have been quite as attention-grabbing as the under-boob bikini. Or, as one of our colleagues calls it, neathage, which is apparently a

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Designer

Lili Reinhart Just Wore the Bikini Trend Jennifer Lopez Love

Great minds think alike, especially when it comes to fashion trends. Emily Ratajkowski and Kaia Gerber are on the same page about their favorite summer dresses, while Kate Middleton and Jennifer Aniston both love the same pair of sunglasses. Now, I’ve noticed a connection between Lili Reinhart and Jennifer Lopez: They both love neon swimsuits. 

Last summer, I did a story on J.Lo’s best neon swim looks, and now Reinhart is getting in on the trend action too. She just shared a selfie wearing the Solid & Striped Beverly Bikini Top ($89), and it’s still available at

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